Archives for category: serraglia


© 2006, Michael Kai, This Side Up

We see what we are expecting to see,

not what we are looking at.

Drivers checking the rear view mirror
simply don’t expect to see a two wheeled vehicle,
so they are “missed”.

It is estimated by the UK Department of Transport that this happens for around 25% of all motorcycle accidents.

Our brain filters what we see
based on our unconscious expectations
(this can also partly explain why optical illusions exist)

If most of us
are expecting to find aesthetically interesting objects only in museums and/or Art galleries,
what other beautiful things do we miss every day?

The first “Art is Everywhere Workshop” will be held at Helsinki Summer School on August 13th, 2012.
27 international students from ‘Design and the City‘ course will participate in this two-days workshop.

The theme of the workshop is still top secret, but its Manifesto is very clear.

I am very excited and thrilled about it. And I am hoping to make it into a traveling workshop.

I will keep you posted!

Thanks to ADC for the support!


© 2011, The invisible tree. Helsinki


© 2011, Urban Totem. Helsinki

The word art is not definable: the meaning changes with age.

Museums have changed the meaning of what can be considered Art today.

Art is not an object but a process. Like being a tourist in Venice for the first time, in love, after you had a double espresso: you might discover something beautiful.

The Imagined Museum of Contemporary Art wants to encourage people to be curious and to observe what is around them from a different point of view.

Have fun!

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art is an illusion © 2009 SerraGlia

daily things
can tell you beautiful stories
if you just only how to listen
and
observe…

/

Le cose di ogni giorno
racconto bellissime storie
se solo le sai ascolare
ed
osservare…

(un po come cantava Sergio Endrigo :) )

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© 2008, SerraGlia, A COLLECTION OF “DON’T” IMAGES


(Just come back from Venice)

You are welcome to send your pictures!
More info about the project here.